{"id":10309,"date":"2025-07-31T14:33:02","date_gmt":"2025-07-31T18:33:02","guid":{"rendered":"https:\/\/campusnuevo.urbe.edu\/?p=10309"},"modified":"2025-07-31T14:33:04","modified_gmt":"2025-07-31T18:33:04","slug":"innovacion-y-tecnologia-marcaron-la-exposicion-de-taller-de-diseno-grafico-8","status":"publish","type":"post","link":"https:\/\/campusnuevo.urbe.edu\/?p=10309","title":{"rendered":"Innovaci\u00f3n y tecnolog\u00eda marcaron la exposici\u00f3n de Taller de Dise\u00f1o Gr\u00e1fico 8"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\">Los estudiantes de la c\u00e1tedra de Taller de Dise\u00f1o Gr\u00e1fico 8 exhibieron una variedad de trabajos vinculados a campa\u00f1as publicitarias en el sal\u00f3n de usos m\u00faltiples de URBE este pasado mi\u00e9rcoles 30 de julio.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Durante la exposici\u00f3n, siete grupos de estudiantes crearon campa\u00f1as para distintas marcas, poniendo de relieve las convenciones de videojuegos, evento, productos y servicios.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">La Coordinadora de la exposici\u00f3n profesora Helen Hern\u00e1ndez, resalt\u00f3 la significativa responsabilidad asumida por los estudiantes al concebir campa\u00f1as integrales que incorporan elementos de publicidad exterior, medios digitales, redes sociales, material impreso y stand 3D.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Seg\u00fan explic\u00f3 la Coordinadora, el objetivo principal del proyecto fue la creaci\u00f3n de la identidad de un cliente, adem\u00e1s destac\u00f3 la relevancia de los eventos &nbsp;y videojuegos presentados en la exposici\u00f3n donde los recursos tecnol\u00f3gicos marcaron la pauta.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Entre las campa\u00f1as publicitarias ejecutadas por los alumnos de Taller de Dise\u00f1o 8 se encuentran la desarrollada para la exposici\u00f3n de una galer\u00eda de arte \u201cCreador X\u201d, una campa\u00f1a para promocionar la gira \u201cBlend\u201d, evento ne\u00f3n \u201cUltra Violeta\u201d, entre otras.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Los proyectos establecieron una estrategia de medios basada en publicidad en vallas, redes sociales y la colaboraci\u00f3n de influencers para expandir el mercado regional en los diversos sectores.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">El Taller de Dise\u00f1o Gr\u00e1fico 8 facilita que los estudiantes utilicen diversas herramientas tecnol\u00f3gicas para desarrollar campa\u00f1as originales y posicionar marcas en el mercado.<\/p>\n\n\n\n<figure class=\"wp-block-gallery has-nested-images columns-default is-cropped wp-block-gallery-1 is-layout-flex wp-block-gallery-is-layout-flex\">\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"768\" data-id=\"10349\" src=\"https:\/\/campusnuevo.urbe.edu\/wp-content\/uploads\/2025\/07\/photo_4925015196070686547_w-1024x768.jpg\" alt=\"\" class=\"wp-image-10349\" 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Durante la exposici\u00f3n, siete grupos de estudiantes crearon campa\u00f1as para distintas marcas, poniendo de relieve las convenciones de videojuegos, evento, productos [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":10348,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1007],"tags":[],"class_list":["post-10309","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-academia"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v20.5 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Innovaci\u00f3n y tecnolog\u00eda marcaron la exposici\u00f3n de Taller de Dise\u00f1o Gr\u00e1fico 8 - Administrador<\/title>\n<meta name=\"robots\" content=\"noindex, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<meta property=\"og:locale\" content=\"es_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Innovaci\u00f3n y tecnolog\u00eda marcaron la exposici\u00f3n de Taller de Dise\u00f1o Gr\u00e1fico 8 - Administrador\" \/>\n<meta property=\"og:description\" content=\"Los estudiantes de la c\u00e1tedra de Taller de Dise\u00f1o Gr\u00e1fico 8 exhibieron una variedad de trabajos vinculados a campa\u00f1as publicitarias en el sal\u00f3n de usos m\u00faltiples de URBE este pasado mi\u00e9rcoles 30 de julio. Durante la exposici\u00f3n, siete grupos de estudiantes crearon campa\u00f1as para distintas marcas, poniendo de relieve las convenciones de videojuegos, evento, productos [&hellip;]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/campusnuevo.urbe.edu\/?p=10309\" \/>\n<meta property=\"og:site_name\" content=\"Administrador\" \/>\n<meta property=\"article:published_time\" content=\"2025-07-31T18:33:02+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2025-07-31T18:33:04+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/campusnuevo.urbe.edu\/wp-content\/uploads\/2025\/07\/photo_4925015196070686546_w.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"2560\" \/>\n\t<meta property=\"og:image:height\" content=\"1920\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Alfredo Reyes\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Escrito por\" \/>\n\t<meta name=\"twitter:data1\" content=\"Alfredo Reyes\" \/>\n\t<meta name=\"twitter:label2\" content=\"Tiempo de lectura\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutos\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/campusnuevo.urbe.edu\/?p=10309#article\",\"isPartOf\":{\"@id\":\"https:\/\/campusnuevo.urbe.edu\/?p=10309\"},\"author\":{\"name\":\"Alfredo Reyes\",\"@id\":\"https:\/\/campusnuevo.urbe.edu\/#\/schema\/person\/4d66b57673848b539bcdf9d2eecb88f5\"},\"headline\":\"Innovaci\u00f3n y tecnolog\u00eda marcaron la exposici\u00f3n de Taller de Dise\u00f1o Gr\u00e1fico 8\",\"datePublished\":\"2025-07-31T18:33:02+00:00\",\"dateModified\":\"2025-07-31T18:33:04+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/campusnuevo.urbe.edu\/?p=10309\"},\"wordCount\":263,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\/\/campusnuevo.urbe.edu\/#organization\"},\"articleSection\":[\"ACADEMIA\"],\"inLanguage\":\"es\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\/\/campusnuevo.urbe.edu\/?p=10309#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/campusnuevo.urbe.edu\/?p=10309\",\"url\":\"https:\/\/campusnuevo.urbe.edu\/?p=10309\",\"name\":\"Innovaci\u00f3n y tecnolog\u00eda marcaron la exposici\u00f3n de Taller de Dise\u00f1o Gr\u00e1fico 8 - 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